Promoting CSR Procurement Together with Suppliers

DOCOMO has a basic policy of providing domestic and overseas suppliers with opportunities to compete in a fair and open manner and procuring competitive products in line with business needs on the basis of market principles. We work in this way to maintain healthy partnerships with suppliers. In addition, we believe that an important aspect of CSR is fulfilling social responsibilities during the whole production process of the products procured from suppliers; specifically, respecting human rights and upholding labor practices in production processes, ensuring occupational health and safety, promoting environmental protection, rigorous implementation of fair business practices, ensuring product quality and safety, maintaining information security, and promoting social contribution. We have, therefore, established the NTT DOCOMO CSR Procurement Guidelines and are engaged in CSR procurement on this basis. The guidelines follow guideline standards developed by the Japan Electronics and Information Technology Industries Association (JEITA), which address societal conditions in a time of market globalization. DOCOMO adopts the basic stance of working together with suppliers to engage in CSR procurement, and we aim to continue promoting CSR activities on a mutual basis.
In order to facilitate understanding of our approach, we hold presentations for suppliers and publish the guidelines on our website. In addition, suppliers are asked to submit a CSR procurement check sheet once a year, in principle.
In fiscal 2010, the check sheet was sent to 76 companies, and responses were received from all of them. Based on these responses, it was found that all suppliers are observing the CSR Procurement Guidelines and that the actions related to those initiatives have been improved in general since the previous fiscal year.
In fiscal 2011, we plan to revise the guidelines based on ISO 26000, which was issued in November 2010.
Moreover, we will continue monitoring suppliers via the check sheet, ascertain the state of initiates being conducted by them, and make improvements as necessary. For new suppliers, we will explain the CSR Procurement Guidelines and work to ensure they gain an understanding of DOCOMO's CSR activities.

Sections of the NTT DOCOMO CSR Procurement Guidelines

Requested areas aimed at promoting CSR activities with NTT DOCOMO

I Innovations for the future; Creating abundance and convenience in life and culture
  1. For the day-to-day abundance of all customers
  2. For constantly providing stable communications quality to all customers
  3. For resolving social issues concerning the use of communications
  4. For the preservation of the global environment

Basic common areas requested by society

II Human Rights and Labor
  1. Prohibit forced labor
  2. Prohibit inhumane treatment and infringements of human rights
  3. Prohibit child labor
  4. Prohibit discrimination
  5. Pay appropriate wages
  6. Regulate working hours
  7. Respect the right to freedom of association
III Occupational Health and Safety
  1. Apply safety measures for equipment and instruments
  2. Promote safe activities in the workplace
  3. Promote hygiene in the workplace
  4. Apply appropriate measures for occupational injuries and illnesses
  5. Properly manage disasters and accidents
  6. Be careful about physically demanding work
  7. Promote safety and hygiene in all company facilities
  8. Promote health maintenance programs for employees
IV Environment
  1. Control hazardous chemicals in products
  2. Control hazardous chemicals in manufacturing
  3. Establish and apply an environmental management system
  4. Minimize environmental pollution (water, soil, air, etc.)
  5. Obtain environmental permits
  6. Promote resource and energy saving by reusing, reducing, and recycling (3R)
  7. Promote green-house gas reduction
  8. Promote waste reduction
  9. Disclose environmental preservation activities
V Fair Trading
  1. Prohibit corruption and bribery
  2. Prohibit abuse of a superior position
  3. Prohibit the offering and receiving of inappropriate profit and advantage
  4. Prohibit impediments to free competition
  5. Provide accurate information on products and services
  6. Respect intellectual property
  7. Use appropriate export procedures
  8. Disclose appropriate company information
  9. Detect injustice promptly
VI Product Quality and Safety
  1. Ensure product safety
  2. Establish and apply a quality management system
VII Information Security
  1. Secure computer networks against threats
  2. Prevent the leakage of personal information
  3. Prevent the leakage of customer and third-party confidential information
VIII Contribution to Society
  1. Contribute to society and community

Supplier Discussion Sessions Held

We work to promote dialog by holding discussion sessions aimed at maintaining fair relationships with suppliers. Suppliers and DOCOMO make requests and proposals in a mutual fashion in an effort to build even stronger relationships. In fiscal 2010, three discussion sessions were held at DOCOMO's headquarters and opinions were exchanged on DOCOMO's procurement activities.

Safety at Base Station Installation Sites

As a part of initiatives to secure safety in labor, we endeavor to prevent falls and other accidents during work in high places such as base station installations, where work is contracted out to telecom construction firms. DOCOMO therefore holds classes and briefing sessions specifically addressing those workers, conducts joint safety patrols by management and labor unions, and posts safety reminders to keep safety on the minds of every worker and raise awareness of safety issues.
In fiscal 2010, just as last year, we requested that communication facility construction companies around the country introduce safety equipment in order to prevent accidents involving falls from high places, and all 13 companies complied. In fiscal 2011, we plan to focus again on safety measures at base station installation sites.

New Software Streamlines Handset Development

DOCOMO developed an operator pack for FOMA, which is common software for mobile handsets, and has steadily installed it on phones beginning with models launched from winter 2009.
The operator pack combines application software for original DOCOMO services like i-mode with a common software platform used globally. Using the operator pack will enable handset manufacturers to reduce development costs considerably because they will no longer have to independently develop application software. It will also make it easier for manufacturers to participate in FOMA development. Moreover, the common global software platform will make it easier to develop phones that can be sold overseas. The change is expected to help Japanese handset manufacturers move into overseas markets.
In fiscal 2010, we more actively utilized the global platform and focused on developing operator packs that are easier to use for mobile phone manufacturers while keeping close tabs on trends in the hardware that operates the packs. As a result of these efforts, we are now able to develop a wide-ranging lineup that will meet the diverse needs of customers with advanced functionality not possible previously. Going forward, we plan to go global with our mobile phones by developing an environment that allows a variety of applications to be used around the world.

Safe, Reliable Content from Content Providers

The cooperation of mobile content providers is critical to providing safe and reliable content to customers. DOCOMO selects content providers based on fair and appropriate criteria and has established its own policies and ethical guidelines for content included on docomo market and on the i-menu portal site for sp-mode and i-mode. We also help providers by making technical requirements for i-mode and sp-mode sites available on a special site.

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