FY2001 (ended March 31, 2002) Quarterly Operating Data

[Unit]
Subscribers, Net Increase from previous period: thousands
ARPU: yen/month/contract
MOU: minutes/month/contract
Sites: sites

		FY2001 1Q (Apr. thru June 2001)	FY2001 (to Mar. 31, 2002) Full-year Results	FY2000 (to Mar. 31, 2001) Full-year Results
Cellular
Subscribers		37,321	40,300	36,026
Market Share1		58.9%	-	59.1%
Net Increase from previous period		1,295	4,270	6,669
Aggregate ARPU2		8,770	8,580	8,650
	Voice ARPU	7,300	7,160	7,770
	i-mode ARPU3	1,470	1,420	880
MOU4		182	195	189
Churn Rate5		1.22%	1.32%	1.39%
i-mode
Subscribers		24,989	29,800	21,695
	503i	3,995	-	1,598
i-mode Subscription Rate		67.0%	73.9%	60.2%
Net Increase from previous period		3,294	8,100	16,092
iMenu Sites		1,760	-	1,620
	i-αppli	119	-	68
Independent Sites		45,810	-	41,093
Access Targets
	iMenu Sites	23%	-	30%
	Independent Sites	31%	-	31%
	Mail	46%	-	39%
Access by Category
	Ringing tone / Screen	32%	-	70%
	Game / Horoscope	18%	-
	Entertainment Information	21%	-
	Information	19%	-	15%
	Database	4%	-	5%
	Transaction	6%	-	10%
ARPU generated only from i-mode		2,300	2,110	2,110
PHS
Subscribers		1,866	2,200	1,812
Market Share1		32.3%	-	31.0%
Net Increase from previous period		54	390	371
ARPU		3,950	4,060	4,200
MOU		125	127	125
Data Transmission Rate (time)6		69.2%	-	58.0%
Churn Rate5		3.51%	3.04%	3.81%

• 1 Source: Telecommunications Carriers Association
• 2 ARPU (Average monthly Revenue Per Unit)
  Aggregate ARPU = Cellular Phone Service ARPU (Voice ARPU) + i-mode ARPU
• 3 i-mode ARPU = ARPU generated purely from i-mode (Number of active i-mode subscribers / Number of active cellular phone subscribers)
  Number of active users = (Number of subscribers at end of previous quarter + number of subscribers of current quarter / 2 x number of active months)
• 4 MOU (Minutes of Usage) : Average communication time per month per subscriber
• 5 Annual Churn Rate:
  Total number of cancellations for one year / Sum of subscribers at the end of each month, from March in previous fiscal year to February in current fiscal year
  Q1:
  Total number of cancellations for Q1 / total number of subscribers from end-March to end-May
• 6 Percent of data traffic in total outbound call time

Receive Email Updates

Receive email updates for selected press releases, operating data, and other information.

Order Printed Reports

Hard copies of NTT DOCOMO's "Annual Report" and "Form 20-F" can be requested through the Contact IR Request Form.