FY2002 (ended March 31, 2003) Quarterly Operating Data

[Unit]
Subscribers, Net Increase from previous period: thousands
ARPU: yen/month/contract
MOU: minutes/month/contract
Sites: sites

		FY2002 1Q (Apr. thru June 2002)	FY2001 (to Mar. 31, 2002) Full-year Results	FY2002 (to Mar. 31, 2003) Full-year Results
Cellular
Subscribers		41,462	40,783	43,800
	FOMA	114.5	89.4	1,380
Market Share1		58.6%	59.0%	-
Net Increase from previous period		679	4,757	3,010
	FOMA	25.1	89.4	1,290
Aggregate ARPU (mova)2		8,150	8,480	8,030
	Voice ARPU	6,520	6,940	6,360
	i-mode ARPU3	1,630	1,540	1,670
ARPU (FOMA)		7,800	8,750	-
MOU4		169	178	171
Churn Rate5		1.16%	1.18%	1.18%
i-mode
Subscribers		33,493	32,156	36,800
	i-αppli-compatible (mova)	14,237	12,540	-
i-mode Subscription Rate		80.8%	78.8%	84.0%
Net Increase from previous period		1,338	10,461	4,640
iMenu Sites		3,064	2,994	-
	i-αppli	338	270	-
Access Percentage by Content Category6
	Ringing tone / Screen	34%	37%	-
	Game / Horoscope	20%	20%	-
	Entertainment Information	24%	21%	-
	Information	13%	12%	-
	Database	4%	5%	-
	Transaction	5%	5%	-
Independent Sites		55,371	53,534	-
Percentage of Packets Transmitted6
	Web	85%	83%	-
	Mail	15%	17%	-
ARPU generated only from i-mode (mova)		2,040	2,200	2,060
PHS
Subscribers		1,896	1,922	1,960
Market Share1		33.3%	33.7%	-
Net Increase from previous period		-26	110	40
ARPU		3,600	3,830	3,490
MOU		117	121	119
Data Transmission Rate (time)7		76.2%	72.50%	-
Churn Rate5		3.27%	3.58%	3.25%

• 1 Source: Telecommunications Carriers Association
• 2 ARPU (Average monthly Revenue Per Unit)
  Aggregate ARPU = Cellular Phone Service ARPU (Voice ARPU) + i-mode ARPU
• 3 i-mode ARPU = ARPU generated purely from i-mode (Number of active i-mode subscribers / Number of active cellular phone subscribers)
  Number of active users = (Number of subscribers at end of previous quarter + number of subscribers of current quarter / 2 x number of active months)
• 4 MOU (Minutes of Usage) : Average communication time per month per subscriber
• 5 Annual Churn Rate:
  Total number of cancellations for one year / Sum of subscribers at the end of each month, from March in previous fiscal year to February in current fiscal year
  Q1:
  Total number of cancellations for Q1 / Total number of subscribers from end-March of the previous fiscal year to end-May of the current fiscal year
• 6 Figures for FOMA are not included in these ratios
• 7 Percentage of data traffic to total outbound call time

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