Collaborating with Customers on Service Creation: "My DOCOMO Labs" (PDF Download)
In an environment of increasingly strong competition between mobile operators, "My DOCOMO Labs" is attempting to identify potential customer needs in hopes of creating new centers of value. We hope to co-create new services by conducting public experiments to studying customers' potential needs.
Collaborating with Customers on Service Creation: "My DOCOMO Labs" (PDF format:541KB) 5 pages
In order to view PDF files, you must have the
Adobe® ReaderTM plug-in offered free of charge from Adobe Systems, Inc.

