iPhone 12 Pro / iPhone 12 Pro Max

Faster forward.

5G speed. A14 Bionic, the fastest chip in a
smartphone. And a Pro camera system
that takes low-light photography to the
next level — with an even bigger jump on
iPhone 12 Pro Max.

iPhone 12 Pro
Image picture: Design and Display

Design and DisplayA design pushed
right to the edge.

The Super Retina XDR display
goes edge to edge. With
Ceramic Shield, which has four
times better drop performance.◊ 

5G on iPhoneSay hello to 5G.

Superfast speeds. Superlow latency. So you
can get faster downloads, better-quality
video streaming, more responsive gaming,
and real-time interactivity.◊ 

More 5G bands
More 5G bands than any other smartphone
for the broadest 5G coverage
Image picture: 5G on iPhone
Image picture: A14 Bionic

A14 BionicThe chip that
pushes what's
possible.

Introducing the first 5-nanometer chip in
the industry. Which means more speed,
more power, and more efficiency.

LiDAR TechnologyAR at the speed
of light.

LiDAR creates accurate depth maps in
nanoseconds, so objects are placed
instantly and more accurately in
AR experiences.

Image picture: LiDAR Technology
Image picture: Pro Camera System

Pro Camera SystemA new day for
Night mode.

Night mode goes Wide and Ultra Wide, and
it's even better at capturing natural color in
dim light. The new Wide camera captures
27 percent more light.

iPhone 12 Pro Max takes everything
even further

87%
better low-light
photos

5X
optical zoom
range

Dolby Vision Recording60 times more colors.
Wow.

10-bit HDR recording makes video more
lifelike. You can easily edit, watch, and
share Dolby Vision videos, too.

First camera ever
First camera ever to record in Dolby Vision
AirPlay
AirPlay lets you stream 4K Dolby Vision video
to Apple TV and smart TVs◊ 
Image picture: Dolby Vision Recording

Why iPhoneThere's no phone like iPhone.

Easy to use
Easy to use
Simple and intuitive, so it's
easy to get around with
just a tap or swipe.
Smart performance
Smart performance
Apple-designed chip for
speed, power efficiency,
and intelligence in
everything you do.
Durable and retains value
Durable and retains
value
iPhone is built to
last and holds its value
longer than other
smartphones.
Protects your privacy
Protects your privacy
Every aspect is designed
to keep your information
private and secure.

CompareFind the right iPhone for you.

iPhone 12 Pro

iPhone 12 Pro
Pacific Blue, Gold, Graphite, Silver

Buy now

6.1"

Super Retina XDR
display◊ 

5G

Superfast downloads,
high-quality streaming◊ 

camera
  • Ultra Wide
  • Wide
  • Telephoto
  • Dolby Vision HDR video
    recording up to 60 fps

4x

Optical zoom range

LiDAR

LiDAR Scanner for
Night mode portraits, faster
autofocus in low light,
and next-level AR experiences

battery

Up to 17 hours video playback◊ 

iPhone 12 Pro Max

iPhone 12 Pro Max
Pacific Blue, Gold, Graphite, Silver

Buy now

6.7"

Super Retina XDR
display◊ 

5G

Superfast downloads,
high-quality streaming◊ 

camera
  • Ultra Wide
  • Wide
  • Telephoto
  • Dolby Vision HDR video
    recording up to 60 fps

5x

Optical zoom range

LiDAR

LiDAR Scanner for
Night mode portraits, faster
autofocus in low light,
and next-level AR experiences

battery

Up to 20 hours video playback◊ 

iPhone 12

iPhone 12
Purple, Blue, Green, (PRODUCT)RED, White, Black

Buy now

6.1"

Super Retina XDR
display◊ 

5G

Superfast downloads,
high-quality streaming◊ 

camera
  • Ultra Wide
  • Wide
  • Dolby Vision HDR
    video recording up to 30 fps

2x

Optical zoom range

 

battery

Up to 17 hours video playback◊ 

MagSafe AccessoriesSnap on a magnetic
case, wallet, or both.

A new ecosystem of accessories for effortless attachment
and faster wireless charging. With endless ways to
combine, there is a mix to match any style.◊ 

Image picture: MagSafe Accessories

AppleCare+Expert support,
extended coverage.

  • Apple-certified service
  • Priority access to support
  • Repair and replacement coverage
Image picture: AppleCare+

Apple MusicLose yourself in
75 million songs.

Stream 75 million songs ad-free.◊ 
Download your favorite tracks. Play them offline.

Image picture: Apple Music

AirTagThe easiest way to
find your things.

Attach AirTag to keep track of your important
stuff. And easily locate it in the Find My app.◊ 

Image picture: AirTag

◊  Legal Disclaimers

Durability
Claim based on iPhone 12 and iPhone 12 Pro Ceramic Shield front compared with previous-generation iPhone.

Display
The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 5.42 inches (iPhone 12 mini), 5.85 inches (iPhone 11 Pro, iPhone XS, iPhone X), 6.06 inches (iPhone 12 Pro, iPhone 12, iPhone 11, iPhone XR), 6.46 inches (iPhone 11 Pro Max, iPhone XS Max), or 6.68 inches (iPhone 12 Pro Max) diagonally. Actual viewable area is less.

Cellular and Wireless
Data plan required. 5G and LTE are available in select markets and through select carriers. Speeds are based on theoretical throughput and vary based on site conditions and carrier. For details on 5G and LTE support, contact your carrier and see New windowapple.com/iphone/cellular.

Power and Battery
All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced by Apple service provider. Battery life and charge cycles vary by use and settings. See New windowapple.com/batteries and New windowapple.com/iphone/battery.html for more information.

AirPlay Streaming
Requires an Apple TV or AirPlay-enabled TV.

Availability
Some features may not be available for all countries or all areas.

Accessories
Accessories sold separately.

Apple Music
Apple Music requires a subscription.

AirTag
Precision Finding compatible with iPhone 11, iPhone 11 Pro, iPhone 11 Pro Max, iPhone 12, iPhone 12 mini, iPhone 12 Pro, and iPhone 12 Pro Max.

  • Apple, the Apple Logo, AirPlay, AirPods, Apple Music, Apple Pay, Apple Pencil, Apple TV, Apple Watch, Face ID, FaceTime, iBooks, iPad, iPhone, iTunes, Lightning, Magic Keyboard, MagSafe, Siri, Touch ID, TrueDepth, True Tone are trademarks of Apple Inc., registered in the U.S. and other countries. The iPhone trademark is used under license from AiPhone Co., Ltd. App Store, Apple Arcade, AppleCare, iCloud are service marks of Apple Inc., registered in the U.S. and other countries. TM and © 2021 Apple Inc. All rights reserved.
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